I will quote a fixed price for your B2B marketing content project, based on factors such as the expected size of the deliverable and the time required to research the subject.

Content Marketing Strategy
A content marketing strategy document includes these topics: program purpose, audience research, audience persona, content topics, presentation order, motivation mechanisms, program voice, and a comprehensive prospect-to-customer narrative.

Digital Marketing Audit
A digital marketing audit uses automated software tools, checklists, and sets of open-ended questions to find weaknesses in online content. Content items analyzed include web pages, blogs, online videos, e-newsletters, e-mails, webinars, e-books, infographics, etc.

Online Video scripts
Online videos use graphics, motion, and sound to teach prospects about your technology, show how it works, and connect their problems to your solutions in creative ways. The script contains the spoken words and a description of visual images and sound effects to be used in preparing an online video.

B2B videos typically run 1 to 3 minutes. The quoted price is for the script only, and does not include the cost of production and post-production work. The price quote will be based on the desired run time of the resulting video.

Web pages
Primary web pages explain your corporate mission, provide backgrounds about key personnel, and offer contact information and response forms. Secondary web pages describe products, services, solutions, and technologies for B2B vendors. The quoted price is for the text only, and does not include graphic design or web programming.

Brochures
Brochures are a “corporate business card.” They provide a headline that grabs you, a compelling overview of the product or service, and a summary of features and benefits.

Case studies
Case studies demonstrate how your product or service has solved problems or achieved significant results for businesses which have issues or opportunities similar to your prospect. They are typically about 1000 words long.

White papers
White papers establish your credibility with new contacts and distinguish your offering during the evaluation process. A white paper is a persuasive essay that uses facts and logic to promote a product or service. These are typically 8 to 10 pages long.


I also have a separate business ghost-writing technical books.



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